Understand User Actions with Heatmap & Behavior Tracking
At Marcamor, we provide advanced heatmap and behavior tracking solutions to help businesses deeply understand how users interact with their websites and applications. By visualizing user clicks, scrolls, and mouse movements, we uncover valuable insights into user behavior, helping you identify what works, what doesn’t, and where users drop off.
Our behavior tracking tools go beyond surface-level analytics by mapping real user journeys, allowing you to improve navigation, design, and overall user experience. These insights help businesses make data-driven decisions, optimize conversion funnels, and create interfaces that truly engage and convert.
Heatmap Analysis
Visual representations of user interactions, including clicks, scrolls, and hover patterns, to identify user preferences.
Conversion Funnel Analysis
Identify where users drop off in the conversion process and optimize paths for higher conversions.
Session Recordings
Replay real user sessions to understand their journey, pain points, and actions on your website or app.
Behavioral Insights
Analyze engagement patterns, including attention hotspots and ignored elements, to improve content placement and design.
Why Choose Marcamor for Behavior Tracking?
At Marcamor, we combine heatmaps, session recordings, and advanced behavioral analytics to give you a complete picture of user experience. We focus on actionable insights that improve your website’s performance and boost conversions.
Our approach is not just about tracking data but understanding the “why” behind user actions. We provide detailed reports and strategies that help you make meaningful design and content decisions.
What Makes Us the Best Partner:
- Expertise in heatmap tools like Hotjar, Crazy Egg, and Clarity.
- In-depth behavior analysis to improve user experience.
- Actionable recommendations for design and layout improvements.
- Funnel and journey optimization to reduce drop-offs.
- Continuous monitoring and reports for long-term improvements.
Frequently Asked Questions
A heatmap visually shows where users click, scroll, or hover, helping you understand which areas of your site attract the most attention.
Yes, by identifying drop-offs, improving layouts, and optimizing content placement, behavior tracking directly boosts conversions.
Absolutely! We provide session replays to analyze real user actions and identify usability issues.
We use leading tools like Hotjar, Microsoft Clarity, and Crazy Egg for precise data and insights.
Our Services
+91 99852 02223
Monday – Friday: 9:30 am -7 pm
